MassTLC Innovation 2008 unConference

Proposed Presentations

Page history last edited by Margaret Olson 1 yr ago

Attendees should be ready to give a presentation that will be of interest to the other attendees - in this case, software entrepreneurs. Presentations can be designed to educate your peers about a subject that you know well, or raise questions and get feedback about a new trend or idea.

Please post your presentation ideas here so that attendees can plan to attend, express interest in a particular subject, or ask questions.

A suggestion. Before posting a topic here, go read what some entrepreneurs are looking to discuss. Right now it looks to me like there is a disconnect between what people need and what people are offering to provide. There are a few proposals here which fit, but which might benefit by becoming more general (e.g. (not to pick on anyone) a talk on using Twitter to promote your company might work really well as part of a panel on Marketing to End Users Without a Budget). The discussion requests were a tad messy to read, so I've done my own quick summary of what I saw as major issues and put it at the top of that page, feel free to tweak it. And if you think you have something to add to a particular presentation, but can't cover the whole thing, put it up and say so. In my (limited so far) experience with this type of conference, it's much more about taking the combined knowledge of multiple people than looking for single experts--stick your neck out and ask someone to pitch in the missing pieces. (Kee Hinckley - @nazgul)

Topic	Suggested by	Presenter Suggestions	Interested in attending?
Evolution of an Idea - How to adapt your way to success. Most startups wind up doing something slightly different than the original founding idea. Key to success is reacting quickly and effectively to feedback from the market.	Margaret Olson	Margaret Olson
Cloud Computing - Whats in it for me?	Anand Rajaram, Pixily	Anand Rajaram	Y
Killer Marketing Strategies for your Start-Up Creating a Winning Value Proposition The most important things to do before and after the product launch How to structure a marketing team of a start-up Web, Events, Print Ads, TV? what do I do first? Branding - What does it mean and why is it important Customer Loyalty: How to measure it. Customer Experience: How to create a product and a company around it How to do research with no budget Best practices sharing	Unconference Participants	Open discussion facilitated by Antonio Faillace AuthorsGlobe	Y
Our experience with SMS gateway providers, Carrier approvals, and programming a custom large scale SMS application	Bruce Franco, MixandMeet.com	Bruce Franco
Can we finally unify all of our eCommunications in the Cloud?	Jothy Rosenberg, Rocket Technology Labs	Jothy Rosenberg
Can transparent financial systems prevent future meltdowns?	Charlie Peppler, Capnetix
Distributed Agile Software Development * Get the best staff * Running a tight agile process * Tools and infrastructure * 7 things to do differently	Andy Singleton, Assembla	Andy Singleton
Can a ten digit number revolutionize image recognition?	Bob Briscoe, DATAVISION	Bob Briscoe
Using Engineering Simulation Modeling Software to model improvements in energy efficiency and reductions in carbon footprint using a SaaS delivery model and "pay for what you use" pricing models.	Paul Bemis Applied Math Modeling	Paul Bemis
Our experience contracting out 100% of our website and web application design and development	Bruce Franco, MixandMeet.com	Bruce Franco
Using Twitter Effectively to promote your Start-up	Bruce Franco, MixandMeet.com	??Volunteer??
Learn how to Recruit and build your team using examples from Micro Biology	Tom Summit Genotrope	Tom Summit
Web Metrics and Testing for User Acqusition	Tom Summit	experts .....	Mor Sela, ProCompare.com
A discussion around the transformation of Media Distribution from mainstream (Radio, TV, Print, Gossip), to the web and other means of communications. What are the changes, how do they affect us, what are the opportunities for new business and business models that can result. This is a topic that I have been doing a lot of thinking around. The current elections are changing how data flows along with where and how people organize and get information. I believe that this is the moment we will look back to and say “that’s when it changed” I would be happy to moderate and kickoff a discussion around this topic if people are interested.	David Schleifer	David Schleifer	Mor Sela, ProCompare.com
What can ISVs do to turn software pirates into paying customers? Where should they focus their efforts - on the crackers or the businesses using pirated versions of their software?	Michael Goff, V.i.Labs	Michael Goff, V.i. Labs
Building applications with mass market appeal.	Jason Cianchette Liquid Wireless	Jason Cianchette
Building a company without raising capital	Steven Saltman	Steven Saltman
The art of manipulation- from dating to management	Blair Holbrook Bukabags	A discussion of techniques, ethics, team-building, etc
Creating and honing your elevator pitch	Helen Fairman & Laura Bartsch Millville Partners, Inc.	Helen Fairman & Laura Bartsch
Using early stage viral marketing to evolve your product on a low or no budget. Will intro with a working case study, but it may be interesting to hear from others with similar experience at various stages of growth. Would also be interesting to hear of the pros/cons from a VC member offering a different perspective.	Kemper Mazzarelli Endowmentsolutions.com	KPM Technologies, Inc.	Mor Sela, ProCompare.com
Metcalfe's Law 2.0 and the value of half-duplex nodes in social networks	Sanjay Vakil	It'd be great to have Bob Metcalfe do this! I (Sanjay Vakil) also have some ideas I'd be happy to talk about	Y
Pitching to VC's. Separating your firm from all the rest. Mistakes not to make. Considerations in light of current economic situation. Current trends in term sheets, etc.	Michael Villa, Dovetail Internet Technologies	?	Mor Sela, ProCompare.com
How do you get your business off the ground at other's expense? Some ideas on how to use some of the services available to startups from corporations.	Angelo Rajadurai Sun Microsystems Inc		Mor Sela, ProCompare.com
With the increase in complexity of new Web 2.0 applications and deployment stack, the ability to accurately observe the productions systems reduces. How do we debug performance issues in production. The development/deployment cycle is shrinking. The cost of simulating production problems in the labs is prohibitive and so we need to debug problems at the point of occurrence.	Angelo Rajadurai Sun Microsystem Inc	A technical session for CTO and technical managers
Startups and IP. Starting a startup while you're working for another firm. If you have developed code for others, what do you reuse? Sharing ideas without giving them away. Capturing your co-founders’ IP contributions. Using trademarks, copyrights, trade secrets and patents. Investors’ expectations. New developments like: SaaS, digital media, user-supplied content, open source, etc. Getting an edge. Avoiding mistakes.	Gene Landy	Gene Landy plus anyone else that wants to contribute experiences
Going global. How to cater to to emerging online markets ? What works,what doesn't,monetization ...	Habib Haddad, Yamli	I would be happy to talk about the Arabic web space (Middle East and North Africa),it would be great to get others cover other markets such as India,Russia,Brazil,China ...

Comments (7)

Can someone please fix the format of this table as it is not clear to me how to do this.

If you are copying and pasting from another document be careful to change the font to Arial 100%. I can't figure out how to exapnd the number of rows in the table but adding horizontal lines in each columns works well enough...jsut a little more trouble. If someone who knows how to modify the table to insert rows then please comment, Thanks.

I have fixed the table. The best way to add a row is to pull up the context-menu ("right-click") and then use the "Insert Row After" menu item. Ditto to insert columns. If you are a keyboard person (like I am), you can just tab after the last cell and it will automatically add a row at the end

How blatantly self promotional are these presentations supposed to be? Just asking......

They'll self-correct. If a session is sensed to be too self-oriented and not group-benefitting, people will tend not to attend; or if they do, and sense it moving in a direction they don't grok with, they'll get up and leave...

Andrew- that makes perfect sense to me.

I hope it's ok to throw two proposed presentations up here. One is more presentation, the other is more of idea swap. I am assuming that all will self correct if that's not how it's supposed to happen.

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Welcome to the MassTLC Innovation 2008 Wiki

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Thursday, October 2, 2008

7:30 am - 5:30 pm

Sun Microsystems, One Network Drive, Burlington, MA